Targeted Advertising Works
Add to the strength of your advertising investment by easily & effectively targeting different markets with different messages.
What works and where is a key question that can only be answered through testing. Testing your advertising campaigns using UpdateTime is cost effective and easy.
Our analytics tool in the top menu allows you to identify a target market on a national or a local basis and then further drill down by type of organisation. You can test a specific demographic in a small way before releasing your campaign nationally.
Targeting?
Identify your target market by a range of demographic indicators. -
Geographic by sixteen regions within Australia
-
Geographic by 150 federal electorates
-
Interest by sport group e.g. Ball Sports or Public School
-
Interest by sub group e.g. Soccer or High Schools
Select a target market, review the demographic, prepare and test your message. it is easy to do.
Demographic details include sex & age in each geographic and interest group.
Your advertising is highly targeted to give your investment the highest possible return. |